“Nothing makes me happier than creating an outlet for the everyday woman to explore every corner of fashion and be inspired to discover her own sense of style.”

– Natalia Loren, Creative Director


Rachel Zoe Fall 2018 READY-TO-WEAR Collection

Rachel Zoe is a stylist turned designer and all-around girl boss who epitomizes female strength. So it’s no surprise that, amidst the wake of the #MeToo movement, she decided to use this theme as the underlying trend for her Fall 2018 runway collection. Rachel Zoe  brought New York Fashion Week to the West Coast, premiering…

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Box of Style ‘Winter Box’

The Zoe Report returns with yet another Box of Style — perfect timing for the beginning of a new year. While earlier boxes focused on a blend of beauty, style and lifestyle, this season’s box upped the ante, feeling like a glamorous, vintage time capsule that your fashion godmother left behind to help you kick…

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Golden Globe Awards 2018

The Golden Globe Awards kicked off award season on Sunday, January 7th. For fashion enthusiasts, this time of year signals the chance to witness A-list stars wearing coveted fashion from the world’s biggest designers. But this year, the red carpet was completely redefined by a protest that united celebrities against a hot button issue that…

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Gift Guide for the Jetsetter

House of Loren’s 12 Days of Christmas continues! Today’s all about the Jetsetter; your friend who can’t keep her feet on the ground. Her time is best spent in the clouds, traveling to somewhere exciting and new. Find something perfect to fit in her suitcase here!

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Gift Guide for the Techie

House of Loren’s 12 Days of Christmas continues! Today’s gift guide is dedicated to The Techie: your digitally savvy gal pal who works by day and blogs by night. She’s always down for a selfie and believes that technology makes the world go round!


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Gift Guide for The Home Maker

It’s Day 2 of House of Loren’s 12 Days of Christmas! Today’s gift guide is our editor’s top picks of the season for the homemaker: your home body friend who never makes it out, but going over to her house is always way better!

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Gift Guide for The Beauty Guru

Check out our 12 days of Christmas Holiday Guides, filled with editors choices of the top picks of the season! Today’s holiday guide is for the beauty guru: your bff who tells you she’ll be ready in 5 minutes, but really means 1 hour.

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Prince Harry And Meghan Markle Are Engaged!

It’s official! Prince Harry and Meghan Markle officially announced their royal engagement, which took place in London earlier this month. The exciting engagement between Harry, the fifth in line to the throne and Markle, a California-born actress, is sure to bring a refreshingly modern energy to the royal family.

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The Fall Edit: Best Fall Fashion Trends

Autumn is the most exciting season in fashion. We finally get the chance to layer up and pull out our favorite pair of boots. Plus, a lineup of fashion weeks around the world kick off the season, giving us plenty of inspiration for updating our wardrobes. After scoping out the runways, I’ve picked out my absolute favorite trends of the season. Here is an edit on the must-have fashion staples that every fashion gal needs for Fall!

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